Conversion Rate: Logon/Order

Technical name: 0WEB_C04_CK001

Use

This key figure calculates the percentage of the number of items ordered in a Web shop against the number of successful logons to a Web shop. This can be used to analyze the successful visits to a Web shop.

Technical data

Available as from Release

CRM 4.0, BW 3.3

Aggregation

N/A

Exception aggregation

N/A

Calculation

Number of Order Events (0WEB_C04_RK010) / Number of Logons (0WEB_C04_RK009) * 100

Restriction

N/A